Category Archives: Employees

Global to Local Goals Through IMPACT 2030

 

 

 

“Volunteerism is a source of community strength, resilience, solidarity and social cohesion. It brings positive social change by fostering respect for diversity, equality and the participation of all. It is among society’s most vital assets.”

Ban Ki-Moon

 

impact-2030

 

In case you hadn’t noticed, we are 12 months in from the launch of the Sustainable Development Goals. This week is #GlobalGoals (a much better brand to reach the great unengaged audience we need) week as the UN General Assembly gets underway and year two of fifteen toward 2030 begins.

Recently I reached out to one promising initiative aligned to a pet project back in Liverpool. The reason I reached out to IMPACT 2030 was primarily for one key reason. It is private sector led. Whilst UN backed this is the business world rapidly coalescing from their own acceptance of responsibility and ability to lead. There are a whole host of reasons to explore IMPACT 2030, but for me when the private sector steps up, stuff gets done. Admittedly that stuff isn’t always the most morally acceptable when created in isolation, but this is different, it is a genuine and transparent partnership platform based on overcoming the biggest social and environmental challenges.

Another key element is the language being used. Volunteering, like CSR and other terminology has an image problem. IMPACT 2030 aims to reframe the debate using ‘human capital investment‘ in place of the more patriarchal terms like pro bono and volunteering, often seen as a cost or superfluous bolt-on activities. To encourage the private sector to significantly increase participation they have to see returns on investment, and in terms they understand and also appeal across the boardroom.

Philanthropy also absolutely has to be part of the equation as there will often be challenges that will never strategically fit investment propositions, but this focus on a more accepted private sector language can only increase awareness and impact.

So, in short, IMPACT 2030 aims to stimulate human capital investment in employees and align with the 17 Global Goals through awareness raising and support. The demonstrations of successes so far were a clear sign that the initiative’s momentum is building.

The standout case study of the Summit was between GSK and SAP combing their data and healthcare expertise to carefully listen to the local needs in Rwanda, map relevant employee skills and deliver a pilot project with Partners in Health within a mere three weeks. IMPACT 2030’s potential for human capital investment leverage is huge within their global remit. “These companies, so far, represent millions of talented people across 220 countries” said Executive Director Dr. Tauni Lanier.

The Mayor of Philadelphia was also in town to share the city-wide story of commitment to IMPACT 2030 and the wider Sustainable Development Goals, with particular emphasis on schools.

 

 

The always entertaining, and originally from Liverpool, Sir Ken Robinson shared wonderful insights from a creative and education perspective, even managing to connect the population explosion to the release of Sgt Pepper’s Lonely Hearts Club Band!

I understand that IMPACT 2030 is only twelve months old, yet has made significant impacts and collaborations, but I did get a sense that the 99% was being overlooked. I often attend similar events and the reasoning for corporate focus is clear. Scale, or rather the appearance of ability to scale, as this isn’t always the outcome. The business world below the corporate threshold is yet again the audience that scarce available resources are appearing to push too far down the priority list. Approximately 50% of private sector turnover comes from SMEs which also has approximately 60% of employees in many global economies. If we are really going to make the Global Goals mainstream, it is essential that far more consideration is given to engaging with the smaller business community.

IMPACT 2030 will not be a US based ivory tower. A growing army of territory based Regional Voices has been identified to ensure, and trust me, I saw this passion, that the Global Goals become very Local Goals too. By having people on the ground who understand the needs of local communities, acting as advocates, brokering partnerships and reporting measured impact back to a centralised portal the project should deliver results.

The also originally from Liverpool (can you see any patterns here?) IMPACT 2030 Vice Chair, Sue Stephenson perfectly summed up the whole event with the wonderful African proverb

“If you want to go quickly, go alone. If you want to go far, go together”.

 

For more information check out the links below:

#Impact2030

www.impact2030.com

Twitter list for Impact 2030 (shout out if I missed you!)

 

 

A Cunning Plan That Might Just Work

Did you know whilst the world goes to hell in a handbasket à la Trump, Brexit, ISIS, all reality tv, plastic microbeads et al, there is actually a plan to counteract much of humanity’s blatant disregard for our planet and respect for each other?

Ok, that may actually be a first world vision of the underworld, and the real global challenges sit lower down Maslow’s hierarchy, but that is probably too close to the blissfully ignorant view of those outside the Sustainable Development Goals bubble.

As part of my own humble action for #GlobalGoals week I’m going to post every damn day, which for me will be a near miracle when I pull it off, and some of it may even make sense, possibly even inspire an action or several.

So to kick the week off, and the next 14 years, here’s the big plan. It is not mine, but I do like it…

 

Amongst a few ideas I have I will also share an amazing trip last week to New York to jump into the world of #Impact2030 where the private sector is pushing its own efforts through human impact investment (or volunteering if you prefer). I may even cover entrepreneurship, technology, sport and BCorps, but who knows? I don’t. You’ll just have to stay tuned to enjoy the fun!

But, please, do one thing extra this week. Make an hour to read, share or just do something, anything. If you let me know what you did I may even send you a present.

#GlobalGoals

#2030Now

#Impact2030

 

What Does the Latest ‘Human Capital Report’ Really Offer?

gx-cons-hc-human-capital-leading-in-the-new-world-of-workBefore getting to the interesting highlight figures let me frame the perspective early. This is another survey, and definitely of value when wanting to better understand the wider landscape of trends and motivations. The big ‘but’ is, as always, the gap between survey responses and actual action, especially when generated by companies that sell the services that their report findings reinforce.

Content marketing is a wonderful thing as long as we understand the context of the headlines and statistics being shared. There are too many mirages out there in social good media land polished by incredibly talented creative types.

It’s all too easy to skim the stand out statistics and slick infographics and slip apathetically into believing progress is a constant. The real world away from the leaders is sadly often very different; slower, less bold, apathetic and often polar opposed to the radars of such allegedly globally influential surveys.

All things CSR continues to bury its feet into the responsibilities across all the individual business functions and HR is without doubt still sitting on a goldmine that it doesn’t fully understand the potential available. By better connecting purpose to performance across the employee spectrum far greater returns will be had by many.

Meanwhile back at the ranch…

The most recent fascinating read emerges as Deloitte recently revealed Continue reading

Apple’s Best Advert Yet?

Yes, this is just an employee engagement video, but it’s also an Apple employee engagement video.

I wonder how many customers (and more importantly potential customers) felt that little bit more emotionally connected to a brand that has historically pretty much kept its head below the social and environmental parapet.

“Inclusion inspires innovation”

It is also further evidence of a company becoming being increasingly comfortable being seen in the CSR space. By adding a deeper values element to their brand Apple are on a dangerous trajectory of becoming a truly inspirational operation. It looks like Tim Cook is truly getting his feet under the big table.

That’s two responsibility videos in three months now! Cautious optimism grows.

Oh, and there’s a great soundtrack too.

 

Symantec Invest $2 Million To Tackle Youth Unemployment

sym_cyber_career_connectionIf you are going to launch a new CSR initiative then having one of the most powerful and well-known politicians in the world standing next you may just help get it noticed.

Official CGI Photo Hillary Clinton Symantec Cyber Career Connection launchFormer US Secretary of State, Hillary Clinton, recently announced Symantec’s new pilot programme called Cyber Career Connection (SC3) at the Clinton Global Initiative America Meeting in Denver.

The programme aims to address youth unemployment through training and career support to help fill a substantial gap in cybersecurity jobs through a collaboration with NPower (@NPower), YearUp (@YearUp) and LifeJourney. The pilot kicks-off in August in the San Francisco Bay Area, Baltimore and New York City.

“Symantec is committed to making the world a safer and better place, and as a leader in cybersecurity we believe we can help solve the cyber career gap and move underserved young adults –including people of color, women and veterans – out of low-end jobs and into highly paid and meaningful careers.

Symantec and the Symantec Foundation made an initial investment of $2 million in the Symantec Cyber Career Connection and will provide the curriculum and products to implement the program. While this is a pilot program, it’s expected to expand globally over the years and I look forward to experiencing the benefits this program brings to our workforce, Symantec, and the broader industry.” said Cecily Joseph (@CecilyJosephCR), Vice President of Corporate Responsibility and Chief Diversity Officer at Symantec.

This is definitely one story to watch with a rags to riches style case study just waiting to be found. If there are allegedly 300,000 currently empty cybersecurity jobs, with 60,000 of those available to somebody without a four-year college degree, then maybe there’s new path to a lucrative career for somebody from one of those targeted social groups.

For further information head over to Symantec’s blog for the details on SC3 here.

 

 

Would You Sack Luis Suarez?

AngerWhat would you do if an employee bit one of your competitors?

I know this doesn’t happen often, and in most cases the answer is to show that employee the door, quickly. What if that employee was one of most talented in your industry? Should that make a difference? What if that employee also demonstrated public indicators of emotional or mental instability?

The Liverpool FC v Chelsea FC game yesterday was supposed to be a stage for a returning and much loved ex-manager and a platform to show support for a recently departed campaigner for justice following the Hillsborough disaster, but midway through the second half the next day’s headlines were decided beyond all doubt.

Why Luis Suarez sank his teeth into Branislav Ivanovic is a mystery. No real warning signs of prior animosity during the game leading to an innocuous tussle, then a bolt from the blue vampire-like thrust toward the Chelsea defender. Nobody saw it coming, but then again you wouldn’t, and the referee didn’t either.

So, what happens next? Continue reading

CSR = Your Better (Small) Business

YBB logo

If you haven’t seen it yet, check out Vodafone’s ‘Your Better Business’ website, which describes itself as

“an open exchange of ideas and opinions that can help shape the future of business. It’s also a platform where the brightest business brains will contribute and share information on the latest best practice models, give expert business advice and talk about the role technology is playing. ”

Here’s a short extract and a link (below text or image top right) to an article I  wrote on real world CSR for small business…

“In an increasingly connected world, where political upheaval and environmental challenges are gathering pace, there’s pressure on business to adapt.

As a result, the concept of Corporate Social Responsibility (CSR) is becoming more and more relevant – even critical – to the success of businesses of all sizes. The problem is, it’s commonly misunderstood, and its power underestimated. So dismiss it at your peril.

Definitely worth further investigation via the Your Better Business website and via Twitter at @betterexchange