Tag Archives: corporate social responsbility

What Does the Latest ‘Human Capital Report’ Really Offer?

gx-cons-hc-human-capital-leading-in-the-new-world-of-workBefore getting to the interesting highlight figures let me frame the perspective early. This is another survey, and definitely of value when wanting to better understand the wider landscape of trends and motivations. The big ‘but’ is, as always, the gap between survey responses and actual action, especially when generated by companies that sell the services that their report findings reinforce.

Content marketing is a wonderful thing as long as we understand the context of the headlines and statistics being shared. There are too many mirages out there in social good media land polished by incredibly talented creative types.

It’s all too easy to skim the stand out statistics and slick infographics and slip apathetically into believing progress is a constant. The real world away from the leaders is sadly often very different; slower, less bold, apathetic and often polar opposed to the radars of such allegedly globally influential surveys.

All things CSR continues to bury its feet into the responsibilities across all the individual business functions and HR is without doubt still sitting on a goldmine that it doesn’t fully understand the potential available. By better connecting purpose to performance across the employee spectrum far greater returns will be had by many.

Meanwhile back at the ranch…

The most recent fascinating read emerges as Deloitte recently revealed Continue reading

Act 1, Scene 1: Incremental Is Not Enough

StretchAgendaAnything that looks like an erupting spiral galaxy in a pressure cooker looks good to me.

As I’m exploring pastures and projects new I’m determined to better share the projects, ideas, people and successes that inspire and challenge me, so here’s a perfect start…

If to the cosmic cooking imagery you then add a thoughtfully written dramatisation to creatively engage a wider audience (you know the mainstream one we excitedly think we already do – but don’t) to promote a new take on capitalism, you’ve got my attention, and quite probably a few others who need to step up for the first time too.

Behind the image is the ethos of the Breakthrough Capitalism model of John Elkington and colleagues at Volans. This week saw the launch of the #StretchAgenda, the play to change the board room world, and maybe it will.

Incremental isn’t enough, we have to take what progress we can eke each day but somebody needs to push at the top with the big ideas. Check out the definitions quoted to whet your appetites…

Capitalism is … the future, but needs a reboot. Whether privately or state owned, capitalism must be constrained by political, regulatory and institutional factors to create the consistent social value required to ensure its long term license to operate and innovate. The focus is expanding to embrace financial, physical, human, intellectual, natural and social forms of capital.

Breakthrough Capitalism is … an emerging pathway to a world that works well for all people and all species. Our focus is on new forms of capitalism with potential to drive both financial and non-financial value, value that is increasingly Clean, Conscious, Inclusive, Responsible, Regenerative and Sustainable.

Will it change the game?

Click here to go straight to the #StretchAgenda play.

breakthrough-challengeI’d also heartily recommended checking out John’s book with Jochen Zeitz, The Breakthrough Challenge (2014)